Digital Signage News

 

Navori introduces narrowcasting software to deploy Philips 3D Wow content in Digital Signage networks

 

Eindhoven/ Lausanne, February 2, 2007- Navori has taken a significant lead in the Digital Signage and in-store marketing markets by introducing a new software plug-in that enables Navori Tycoon software to deploy 3D content, displayed on Philips 3D screens in new or existing Digital Signage networks. This 3D content can be integrated in a 2D screen environment.

The shopping experience of consumer needs to become more inspiring to be able to attain set sales targets. The so called experience economy calls for innovative applications in communications and where a 2D screen environment has more dynamics the traditional posters, Consumers will be pleasantly surprised by this new Philips 3d Wow technology that needs no special glasses to experience 3D.

Together with Philips 3D Solutions, Navori has developed a plug-in which enables the standard Navori Tycoon software to integrate 3D content next to 2D content with seamless transitions. Philips recently introduced this new 3D technology which results in phenomenal and surprising viewing experience.

The new Philips 3D Wow technology now enables narrowcasters to create a bigger impact on the consumer by placing 3D screens on strategic positions on e.g. the shop floor to enable real "stopping power" . Switching traditional a 2D screen for a 3D screen is simple.. 3D unit are now available in 2 sizes, 20"and 42" and support next to 3D content traditional 2D HD content.

For current Navori Tycoon software users it is only a matter to upload a patch with the necessary files.

Seeing is believing. Given the fact that the effect of 3D can best be viewed on a 3D screen, Demo's are being organized by Navori (Reps ) Please contact the local Navori distributor in your country.

The Navori tutorial with Turn over growth statements you have that in english on the website