QL Mobile wins prestigious awards from
Commercial Integrator and Digital Signage Magazine
Retailers implement lift and learn technology in their stores to help shoppers in their decision-making process. While this technology has become popular for high-tech items, such as smartphones, headphones, and similar products, the technology is also commonly used for cosmetics and other sectors as well.
Sensors, like RFID tags, are installed on or near the products you wish to monitor. When a shopper picks up a product, nearby digital signage screens automatically show pre-programmed content related to that product. Your digital signage screens instantly return to regular store programming when the product is returned to its cradle or other specified location.
The content shown while the item is being manipulated can be a video explaining its use, an advertisement, or promotional content, like a new in-store special or other offer. Lift and learn is also a great way to promote your brand and improve customer loyalty.
This new technology can offer its benefits to other establishments, such as:
The QL digital signage platform supports these technologies in multiple ways:
Here is how you update lift and learn content using smart content rules:
When someone lifts an item, QL Player instantly reads the data from the sensor and triggers the corresponding content. When the item is returned to its original position, the process is reversed and the regularly scheduled content resumes.
Note: the interaction is not limited to someone lifting an item. The same trigger feature can be used with other sensors, such as motion sensors, the flipping of a switch, or the pressing of a button. QL can communicate with any third-party device or system.
It’s accessible to any type of business or organization.
Common uses that get shoppers’ attention include:
QL supports lift and learn through its proprietary APIs and Smart Content Playback features. The QL Platform can be adapted to operate with any external device, sensor, or third-party software to deliver the best shopper/visitor experience.
Get started with QL — the most flexible and adaptable digital signage software available.