Storefront digital signage displays
Attract attention and invite passer to your store.
Retailers are always on the lookout for new and interesting ways to attract customers, and storefront digital signage has played a big role in bringing in shoppers. It’s the same whether they’re on a busy street, in a pop-up retail location or part of a mall-based retail chain. Today’s shoppers are looking for a more interesting experience. It’s why you find more and more digital signage used in retail applications.
Retailers can re-use high definition videos, or show attention grabbing graphics and animations from their websites to attract busy shoppers. Content can also be projected on walls to create a more immersive experience,
Here are some interesting facts about QL’s use in retail applications.
- Dynamic display technologies have improved dramatically and QL supports them all. QL lets you publish your content to high-luminosity digital displays, rear projection films, video walls and more.
- Use QL to enhance the store’s ambiance, promote special offers, and communicate with your shoppers. It’s the perfect way to attract and retain shopper’s attention and it helps fight “showrooming”, where shoppers cross-shop products in physical stores with e-commerce retailers.
- Leverage QL to support loyalty programs, promote giveaways and contests to drive up excitement.
- Reinforce your branding. With QL, you control of the message. Ensure shoppers are exposed to a unified brand across multiple locations.