How to Evaluate Digital Signage Software During a Free Trial

How to Evaluate Digital Signage Software During a Free Trial

Let’s be honest. There is no such thing as a free lunch. While there are many digital signage software offerings that claim to be free, you will rarely find one that you can actively use for commercial purposes.

Digital signage software free trials

Have you ever encountered these offers online?

  • Free digital signage software for schools
  • Free digital signage software for Raspberry Pi
  • Free digital signage software for Smart TV

They usually refer to a digital signage demo or trial offer. This is not to be confused with actually free or non-commercial software.

The digital signage software free trial is an important step in selecting a solution. It’s where you can put a prospective software to the test so you can determine if it’s fit for purpose.

Will software “A” deliver what I need? The only way to really know is to try it out. Use your own content and test the solution in a real-world environment. See if the software meets your requirements and find out how easy it is to use.

Digital signage software free trials are an essential step in selecting the right solution before you commit.

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How long should a free trial last?

Digital signage software demo periods can range between 10 and 30 days. This is usually sufficient for the user to know if the product is a good fit. The key is to dedicate sufficient resources to the trial so as to put the software through its paces.

If you have access to a 30-day trial, make sure you use the product for the entire period. Your opinion of the product may change over time.

If at all possible, test the software on your own hardware. This will let you go experience the installation and configuration process. You will also find out if the software is compatible with your equipment which is really useful.

If the vendor offers their own media player devices, ask if they have any demo units available. You’ll gain a lot of experience by setting up the hardware and by seeing how it performs with your own content.

Which tests should I perform during my digital signage software trial?

The first step is to make sure the solution is compatible with your content:

  • Does the software support your file formats without conversion?
  • Does it support popular formats for images, videos, PDF files and presentations?
  • How easy is it to upload content?
  • Are there any file size limitations or other restrictions?

Next, look at the user interface:

  • Is it easy to use and intuitive?
  • Can you access it on different hardware platforms? (PC, MAC, Android…)
  • Does the software offer a web interface, or does it require locally installed software?
  • Does it offer all the features you need?

Which features should you look for in a drive through digital signage system?

Look for a user-friendly digital signage CMS software that lets quick-service restaurants deploy effective drive through menu boards without the need for specialized training. The kind of software that would feature an intuitive content manager so you can realize the full value of your digital signage investment. This way you can easily set up new menu items, specials, and advertising messages with no special skills.

You should also look for other useful features that let you take advantage of data-driven content. For example, professional drive through software platforms let you dynamically present relevant and targeted messaging to your drive through customers. You can leverage these technologies to trigger promotional ads and related product offerings based on real-time events, such as current local weather, product availability or drive through traffic levels.

When used in combination with computer vision technologies, the drive through menu board software can scan vehicle license plates and recognize return customers. It can also trigger content that is more relevant based on prior orders. Imagine being offered your preferred meal on every visit or seeing a special offer for an item you truly crave.

Use your digital signage software’ dayparting feature to promote snacks and side items in between meals, or instantly trigger new products and promotions during rush periods.

Whenever possible, use your digital signage software’s data management features to present a customer’s order on screen as they are placing it. This helps prevent ordering mistakes and provides helpful feedback to the customer. You can use the same feature to suggest related products on screen to help boost high-margin item sales.

When comparing different solutions, look for digital signage CMS software that features a user-friendly screen layout tool. Some layout design tools let you create designs for individual or multiple screens and the best solutions also support different screen orientations.

Look for a solution that is easily scalable so you can deploy signs in any number of locations knowing the software can handle the traffic with ease. The more powerful solutions will support content delivery across an entire restaurant chain or let you target individual locations with timely and relevant content.

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Why you should consider a free trial of Navori QL Digital Signage Software

Navori Labs offers a free digital signage software trial. The trial period is 30 days during which you will get to try out every feature included with the QL Professional software application. The trial is hosted on Navori Lab’s cloud servers so you only need a local PC, or other supported device to fully experience the software.

QL Player is the media playback software you download and install on your device. Installation takes minutes and you’re up and running. Don’t have a PC or Android device handy?

Navori Labs offers its powerful QL Stix 3700 Android media player that includes QL Player. It’s a true, plug and play digital signage device that delivers 4K resolutions on compatible screens.

QL Player is also available for many system-on-chip Smart TVs and BrightSign players.

You will access the QL platform using your web browser. Once you are logged in, you can perform all your tasks using the software’s web-based Content Manager.

  • Upload your content – QL supports images, videos, PowerPoint presentations, PDF files and web pages.
  • Create templates – Create layouts for your content. Position live data feeds, media zones and graphics anywhere on screen.
  • Create tickers – Display news items, weather feeds or any other live data across the bottom of your screens.
  • Create playlists – These are content loops that play in sequence or randomly.
  • Schedule your playlists – Create dayparting to display different information during the day.

The software documentation is available right from the Content Manager interface, and you can also view our demo videos online.