Case Study

LOTTO BAYERN IMPROVES THE VISITOR’S EXPERIENCE ACROSS 3500 AFFILIATES

Lotto Bayern completed one of the largest European deployment of system on chip displays comprising 4000 Samsung SSSP4 screens with embedded media player running Navori Quantum Leap, the professional digital signage software. imoled, a Paderborn based company acted as general contractor, managing Navori software certification, deployment and backend infrastructure.

"Our 4000 screens have a more modern design and our customers love the new look. The LOTTO Bayern digital signage content plays 24/7/365 and the system has been extremely reliable."

Christian Deutscher
Head of Marketing Lottery Products – Lotto Bayern - Germany

WHAT WERE THE SOFTWARE REQUIREMENTS?

Challenges were to collaborate actively with Samsung to reach a broadcast-quality play out by pushing the SoC display to the limits, while retaining a very high degree of reliability of the on premises digital signage system.

A 4000 SCREENS DIGITAL SIGNAGE NETWORK

After two months of intensive field tests, the screens were deployed in less than six months. The degree of reliability of Navori QL software has been measured and validated in extreme situations

RICH CONTENT RENDERING

The project had extremely high requirements which meant maximizing Samsung SoC performances on QL Digital Signage Software playing HTML, smart content embedded in a multi-layer templates with seamless transition from one content to another.

REMOTE SCREEN FIRMWARE MAINTENANCE

Via QL content manager, Lotto Bayern can remotely upgrade the Samsung SSP screen firmware without on-site intervention.

ON PREMISE BACKEND SERVER

For obvious security reasons, QL server on premise digital signage system  uses a VPN for the connection between QL Server and the players, the whole being integrated into the customer’s local network.

LOAD BALANCING AND CDN

Given the large number of players and the critical aspect of this deployment, the customer uses several load balancing servers and an internal CDN for the distribution of content to each of the screens.

ABOUT LOTTO BAYERN AND IMOLED

Some information about the end customer and our partner at the initiative of this project

LOTTO BAYERN

LOTTO Bayern is the state lottery in Bavaria and an enterprise of the Free State of Bavaria under the Ministry of Finance. Earnings and Duties of LOTTO Bayern go to the general welfare and not to the commercial pursuit of profits. LOTTO Bayern is – like the lotteries of the other federal states – an associate of the German Lottery-Association (Deutscher Lotto- und Totoblock – DLT B) and its second-biggest member. LOTTO Bayern sales organization is made through retailers in commission (as a sideline) with around of 16,000 employees. Retailers in Bavaria are about 3,500 and District Offices in Bavaria: 24. Internet Sales are a dynamic distribution channel, which will become more and more important. Nevertheless, local retailers will remain the most important channel of distribution in the long run.

IMOLED

Imoled is an expert for visual digital communication solutions for businesses and institutions. Founded in Paderborn, Germany the company’s main business branches are system integration, digital-out-of-home advertising, inbound-marketing and content. Imoled stands for longtime expertise in technological competence and reliable realization.

NAVORI QL MODULES USED FOR THIS PROJECT

AAP-40 QL Core: Server On-Premise – Desktop and Mobile Content Manager, Multi-user with customizable roles – SSO, Template and Ticker Designer, Data Feed Manager XML, RSS, Twitter, Facebook, Office 365 and Google Calendar and basic Monitoring

AAP-41 Expert module including advanced monitoring  and aggregated playback reporting

ASR-02 Load balancing module – per additional IIS server
ASR-03 Microsoft Azure BLOB module

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