In stadiums today we can find LED billboards and displays everywhere at concession stands, in restaurants, on hallways, in VIP hospitality suites and even in bathrooms. Traditional score boards have been replaced by massive LED displays. These are enormous new opportunities for digital signage. The rapid growth of digital displays in sporting venues has revolutionized spectator experiences. At the same time it has provided a huge opportunity for stadium owners to generate additional revenue with new advertising possibilities and communication methods.
Digital Signage is no longer static, thus opening up many new possibilities. Potentially every screen in a stadium can change over in a matter of seconds. Today any new sporting facility is built for visual impact, and designed with digital signage at the core of the fan experience. Fans will enjoy a much richer experience in the stands, and stadium owners will enjoy new revenue streams with a dramatic increase in outside events they can host.